[{"id":305833377961,"handle":"2024-promotion","updated_at":"2026-07-04T12:20:13+01:00","published_at":"2024-08-01T11:12:31+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"2025 Promotion","body_html":""},{"id":325849481385,"handle":"all-products","title":"All Products","updated_at":"2026-07-04T12:20:13+01:00","body_html":"\u003cp\u003eBrowse our full range of yarn, knitting kits, crochet kits, macrame kits and more from Wool Couture.\u003c\/p\u003e","published_at":"2026-05-20T16:37:05+01:00","sort_order":"most-relevant","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":293404344489,"handle":"all-wool-couture","title":"All Wool Couture","updated_at":"2026-07-04T12:20:13+01:00","body_html":"","published_at":"2023-02-21T10:52:33+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"vendor","relation":"equals","condition":"Wool Couture"},{"column":"vendor","relation":"equals","condition":"woolcouture"}],"published_scope":"global"},{"id":325512888489,"handle":"best-selling-kits","title":"Best Selling Kits","updated_at":"2026-07-04T12:20:13+01:00","body_html":"\u003cp\u003eOur best selling craft kits — from baby blankets and scarves to cardigans and crochet. Perfect for beginners and experienced crafters alike.\u003c\/p\u003e","published_at":"2026-05-03T14:55:08+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Box"},{"column":"title","relation":"contains","condition":"knitting kit"},{"column":"title","relation":"contains","condition":"crochet kit"}],"published_scope":"global"},{"id":295948943529,"handle":"buy-british","updated_at":"2026-07-04T12:20:13+01:00","published_at":"2023-09-29T12:23:46+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Buy British","body_html":""},{"id":273830641833,"handle":"category-shop-all","title":"Category - Shop All","updated_at":"2026-07-04T12:20:13+01:00","body_html":"","published_at":"2021-08-04T12:50:58+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Kit"}],"published_scope":"global"},{"id":295836254377,"handle":"cheeky-chunky-craft-kits","title":"Cheeky Chunky Craft Kits","updated_at":"2026-07-04T12:20:13+01:00","body_html":"","published_at":"2023-09-19T15:41:23+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Cheeky Kit"}],"published_scope":"global"},{"id":273833427113,"handle":"easy-knitting-kits","title":"Easy Knitting Kits","updated_at":"2026-07-04T12:20:13+01:00","body_html":"\u003cp\u003eEasy knitting kits perfect for crafters who know the knitting basics. 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We pride ourselves on making knitting kits accessible to all skill levels. Experience the creativity that comes from making something with your own two hands!\u003c\/p\u003e","published_at":"2021-08-04T14:00:18+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"knitting kit"}],"published_scope":"global","image":{"created_at":"2022-02-11T14:26:10+00:00","alt":"Knitting Kits | Wool Couture","width":1500,"height":1500,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/knitting-kits-175272.jpg?v=1753199773"}},{"id":303506817193,"handle":"may-bank-holiday-sale","updated_at":"2026-07-04T12:20:13+01:00","published_at":"2024-05-23T08:12:45+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"May Bank Holiday Promotion","body_html":"\u003cp\u003e25% Off\u003cbr\u003eDiscount Applies At Checkout\u003cbr\u003eEnds Midnight Monday 27.05.24\u003c\/p\u003e\n\u003c!----\u003e"},{"id":275930316969,"handle":"skill-level-shop-all","title":"Skill Level: Shop all","updated_at":"2026-07-04T12:20:13+01:00","body_html":"","published_at":"2021-08-26T15:53:55+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Skill level: Beginner"},{"column":"tag","relation":"equals","condition":"Skill level: Easy"},{"column":"tag","relation":"equals","condition":"Skill Level: Intermediate"},{"column":"tag","relation":"equals","condition":"Skill Level: Advanced"}],"published_scope":"global"},{"id":273831690409,"handle":"sweaters-and-jumpers-knitting-kits","title":"Sweaters \u0026 Jumpers Knitting Kits","updated_at":"2026-07-04T12:20:13+01:00","body_html":"\u003cp\u003eWe have a selection of sweater and jumper knitting kits.  From light weight summer knits to super chunky winter makes.  Perfect knitting kits for beginners and beyond.  \u003c\/p\u003e","published_at":"2021-08-04T13:14:24+01:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"knitting kit"},{"column":"tag","relation":"equals","condition":"sweater and jumper"}],"published_scope":"global","image":{"created_at":"2025-08-16T14:41:44+01:00","alt":"Knitting Kits | Sweaters and Jumpers - Wool Couture","width":1500,"height":1500,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/knitting-kits-sweaters-and-jumpers-9983297.jpg?v=1769527207"}},{"id":306288885929,"handle":"your-favourties-reimagined-collection","title":"The Chunky Yarn Kits","updated_at":"2026-07-04T12:20:13+01:00","body_html":"","published_at":"2024-08-14T12:35:32+01:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Reimagined Collection"}],"published_scope":"global"},{"id":273836277929,"handle":"sale","title":"Wool Couture Sale","updated_at":"2026-07-04T12:20:13+01:00","body_html":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eDiscover this month’s handpicked craft kits, specially selected to inspire your creativity while offering great value.  These exclusive offers make it easier and more affordable to create something truly special. Check back each month for new inspiration.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2022-04-27T10:41:57+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Sale"}],"published_scope":"global","image":{"created_at":"2026-04-02T18:14:41+01:00","alt":null,"width":1500,"height":1500,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/isobel-cardigan-knitting-kit-2889585.jpg?v=1775150081"}}]