[{"id":305833377961,"handle":"2024-promotion","updated_at":"2026-04-11T19:22:41+01:00","published_at":"2024-08-01T11:12:31+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"2025 Promotion","body_html":""},{"id":293404344489,"handle":"all-wool-couture","title":"All Wool Couture","updated_at":"2026-04-11T19:22:41+01:00","body_html":"","published_at":"2023-02-21T10:52:33+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"vendor","relation":"equals","condition":"Wool Couture"},{"column":"vendor","relation":"equals","condition":"woolcouture"}],"published_scope":"global"},{"id":295389102249,"handle":"beginner-craft-kits","updated_at":"2026-04-11T12:21:41+01:00","published_at":"2023-08-01T08:16:44+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Beginner Craft Kits","body_html":""},{"id":289591787689,"handle":"blanket-kits-crochet-knitting","title":"Blanket Kits | Crochet \u0026 Knitting","updated_at":"2026-04-11T12:21:41+01:00","body_html":"","published_at":"2022-10-07T10:47:59+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Blanket"},{"column":"title","relation":"contains","condition":"Throw"}],"published_scope":"global"},{"id":295948943529,"handle":"buy-british","updated_at":"2026-04-11T12:21:41+01:00","published_at":"2023-09-29T12:23:46+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Buy British","body_html":""},{"id":273830641833,"handle":"category-shop-all","title":"Category - Shop All","updated_at":"2026-04-11T19:22:41+01:00","body_html":"","published_at":"2021-08-04T12:50:58+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Kit"}],"published_scope":"global"},{"id":295836254377,"handle":"cheeky-chunky-craft-kits","title":"Cheeky Chunky Craft Kits","updated_at":"2026-04-11T12:21:41+01:00","body_html":"","published_at":"2023-09-19T15:41:23+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Cheeky Kit"}],"published_scope":"global"},{"id":273833427113,"handle":"easy-knitting-kits","title":"Easy Knitting Kits","updated_at":"2026-04-11T19:22:41+01:00","body_html":"\u003cp\u003eEasy knitting kits perfect for crafters who know the knitting basics. 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We pride ourselves on making knitting kits accessible to all skill levels. Experience the creativity that comes from making something with your own two hands!\u003c\/p\u003e","published_at":"2021-08-04T14:00:18+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"knitting kit"}],"published_scope":"global","image":{"created_at":"2022-02-11T14:26:10+00:00","alt":"Knitting Kits | Wool Couture","width":1500,"height":1500,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/knitting-kits-175272.jpg?v=1753199773"}},{"id":303506817193,"handle":"may-bank-holiday-sale","updated_at":"2026-04-12T12:19:22+01:00","published_at":"2024-05-23T08:12:45+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"May Bank Holiday Promotion","body_html":"\u003cp\u003e25% Off\u003cbr\u003eDiscount Applies At Checkout\u003cbr\u003eEnds Midnight Monday 27.05.24\u003c\/p\u003e\n\u003c!----\u003e"},{"id":284568518825,"handle":"mothers-day-craft-kits","title":"Mothers Day Craft Kits","updated_at":"2026-04-11T12:21:41+01:00","body_html":"\u003cp\u003eThe perfect gift for Mothers Day 💐  We have a selection of knitting kits, crochet kits, weaving projects, macrame, books, yarn and more, that will make the perfect gift for that special person this year.  \u003c\/p\u003e","published_at":"2022-04-28T10:09:01+01:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"MothersDay"}],"published_scope":"global","image":{"created_at":"2022-04-28T12:31:14+01:00","alt":"Mothers Day Gifts | Wool Couture","width":1050,"height":1050,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/mothers-day-gifts-579333.jpg?v=1651145475"}},{"id":275930316969,"handle":"skill-level-shop-all","title":"Skill Level: Shop all","updated_at":"2026-04-11T19:22:41+01:00","body_html":"","published_at":"2021-08-26T15:53:55+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Skill level: Beginner"},{"column":"tag","relation":"equals","condition":"Skill level: Easy"},{"column":"tag","relation":"equals","condition":"Skill Level: Intermediate"},{"column":"tag","relation":"equals","condition":"Skill Level: Advanced"}],"published_scope":"global"},{"id":306288885929,"handle":"your-favourties-reimagined-collection","title":"The Chunky Yarn Kits","updated_at":"2026-04-11T12:21:40+01:00","body_html":"","published_at":"2024-08-14T12:35:32+01:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"Reimagined Collection"}],"published_scope":"global"},{"id":273836277929,"handle":"sale","title":"Wool Couture Sale","updated_at":"2026-04-11T20:11:15+01:00","body_html":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eDiscover this month’s handpicked craft kits, specially selected to inspire your creativity while offering great value.  These exclusive offers make it easier and more affordable to create something truly special. Check back each month for new inspiration.\u003c\/span\u003e\u003c\/p\u003e","published_at":"2022-04-27T10:41:57+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Sale"}],"published_scope":"global","image":{"created_at":"2026-04-02T18:14:41+01:00","alt":null,"width":1500,"height":1500,"src":"\/\/www.woolcouturecompany.com\/cdn\/shop\/collections\/isobel-cardigan-knitting-kit-2889585.jpg?v=1775150081"}}]