[{"id":305833377961,"handle":"2024-promotion","updated_at":"2026-06-04T12:16:55+01:00","published_at":"2024-08-01T11:12:31+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"2025 Promotion","body_html":""},{"id":325849481385,"handle":"all-products","title":"All Products","updated_at":"2026-06-04T12:16:55+01:00","body_html":"\u003cp\u003eBrowse our full range of yarn, knitting kits, crochet kits, macrame kits and more from Wool Couture.\u003c\/p\u003e","published_at":"2026-05-20T16:37:05+01:00","sort_order":"most-relevant","template_suffix":"","disjunctive":true,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":293404344489,"handle":"all-wool-couture","title":"All Wool Couture","updated_at":"2026-06-04T12:16:55+01:00","body_html":"","published_at":"2023-02-21T10:52:33+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"vendor","relation":"equals","condition":"Wool Couture"},{"column":"vendor","relation":"equals","condition":"woolcouture"}],"published_scope":"global"},{"id":295948943529,"handle":"buy-british","updated_at":"2026-06-04T12:16:55+01:00","published_at":"2023-09-29T12:23:46+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Buy British","body_html":""},{"id":303926116521,"handle":"knit-in-public-2024","updated_at":"2026-06-04T12:16:55+01:00","published_at":"2024-06-06T08:10:26+01:00","sort_order":"created-desc","template_suffix":"","published_scope":"global","title":"Knit In Public 2024","body_html":""},{"id":274126864553,"handle":"knitting-crochet","title":"Knitting \u0026 Crochet Yarn","updated_at":"2026-06-04T12:16:55+01:00","body_html":"","published_at":"2021-08-06T14:49:36+01:00","sort_order":"manual","template_suffix":"","disjunctive":true,"rules":[{"column":"tag","relation":"equals","condition":"Yarns"},{"column":"title","relation":"contains","condition":"yarn"}],"published_scope":"global"},{"id":303506817193,"handle":"may-bank-holiday-sale","updated_at":"2026-06-04T12:16:55+01:00","published_at":"2024-05-23T08:12:45+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"May Bank Holiday Promotion","body_html":"\u003cp\u003e25% Off\u003cbr\u003eDiscount Applies At Checkout\u003cbr\u003eEnds Midnight Monday 27.05.24\u003c\/p\u003e\n\u003c!----\u003e"},{"id":273836933289,"handle":"merino-wool","updated_at":"2026-06-02T12:21:49+01:00","published_at":"2021-08-04T14:38:06+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"global","title":"Merino Wool","body_html":""},{"id":287169347753,"handle":"sea-life-collection","updated_at":"2026-06-04T12:16:55+01:00","published_at":"2022-07-27T08:37:11+01:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Sea-Life Craft Collection","body_html":""},{"id":300136792233,"handle":"the-merino-yarn","title":"The Merino Yarn","updated_at":"2026-06-02T12:21:49+01:00","body_html":"\u003cp\u003eThe Merino Yarn is a super\u003cspan\u003e soft 100% merino wool, in 50g balls. 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Choose any ten colours from our The Merino Yarn collection to create your perfect custom bundle.
The Merino Yarn is a luxuriously soft 50g aran weight yarn, ideal for knitting and crochet projects all year round. Made from superfine merino wool, this versatile 12 ply yarn offers warmth, softness, and beautiful stitch definition.
Perfect for everything from cosy cardigans and sweaters to baby knits, accessories, and chunky blankets.